A lot has changed since Medavita was founded 50 years ago, but we still pursue the same ideals. All our products must offer the utmost efficacy right away, respecting the physiology of the scalp and hair. This means we cannot accept any compromises in our choice of ingredients: just essential oils and ultra-pure plant extracts selected with great care all over the world. And there are other people to take into consideration in the productive process: the people who work with us, and consumers. Efficacy, wellness and respect are Medavita’s keywords.
Medavita, founded in 1963 and with its headquarters in Milan, is a family joint-stock company and the leading Italian brand for haircare treatments. The Company’s mission is to develop, manufacture and commercialise top-quality professional cosmetics for the beauty of hair. With more than 50 years’ experience in this industry, Medavita maintains its steadfast vocation of providing the best service by offering a wide range of products that meet the most demanding needs created by the far-reaching cosmetics world of today