For whom: Blonde, highlighted or gray hair
A tone-correcting hair treatment oil that is specifically formulated for the needs of blonde, highlighted, and grey hair strands. This lightweight hair oil helps to instantly neutralize brassy and orange tones in the hair, while also providing the hair with moisture, strength, and shine. The Moroccanoil Original Treatment - Purple harnesses the power of Argan oil and Linseed Extract. Argan oil provides the hair with moisture and conditioning to both the hair and scalp. It helps to boost hair's natural shine levels, protect against damage, reduce frizz, strengthen, and improve hair's elasticity. Linseed provides the hair with moisture and strength while instantly boosting hair's shine levels. Additionally, Linseed protects the hair against environmental aggressors and helps improve hair's manageability.
Benefits:
- Neutralizes coppery reflections
- Lightweight, multitasking formula with argan oil and flaxseed extract
- Premium alcohol-free formula
- Helps hair look and feel healthier
In a consumer perception study carried out after one week of use:
- 95% said the product reduces brassiness*
- 95% said the product helps maintain blonde tones between salon appointments*
For enhanced toning, use with Moroccan Oil Perfecting Violet Shampoo and Conditioner. Apply to damp hair as a base for any hairstyle. Apply to dry hair to help smooth frizz.
*Based on the results of an independent consumer test conducted with 75 respondents.
